These days even the smallest brands can have a big personality! Here’s 3 ways to grow your brand and increase consumer loyalty and engagement. 1. Use Packaging to Connect Your brand’s packaging is becoming more and more important. With a shift to online retailing, the packaging is often the first physical interaction consumers will have […]
Stripped Back Branding You may have noticed that a couple of well-known brands are opting for more stripped-back approaches to their identities. Gone are the serifs, drop shadows and glossy effects; the latest trend is to remove everything but the essentials. In the words of design guru, Dieter Rams, ‘good design is as little design […]
Key trends coming into the home in Spring/Summer 2016 and beyond… As the Rio Olympics spark a global flurry of energy and celebration, sporting activities and vibrant festivals unite the world. Spirited celebrations, street food and Brazilian art underpin this vibrant, optimistic trend. This lively palette really captures the spirit of Brazil and provides some […]
Welcome to our Spring Snapshot – a quarterly roundup of some of the activity in the Home & Garden and Food & Drink Industries. From packaging innovations, latest trends and instore activity to our pick of the weird and wonderful – there’s something for everyone! Look inside our Spring Snapshot here: DGI SnapShot Spring 2016
During the last 30 years, we’ve worked with some fantastic brands – creating hundreds of identities, pack designs and pieces of communication. To mark the occasion, we delved into the archives and created a timeline of some of our favourite projects…
Welcome to our Autumn Snapshot – a quarterly roundup of some of the activity in the Home & Garden and Food & Drink Industries. From packaging innovations, latest trends and instore activity to our pick of the weird and wonderful – there’s something for everyone! Look inside our Autumn Snapshot here: DGI Autumn Snapshot 2015
