At DGI we’re crazy about trends and understanding the social and cultural influences that create them. We understand the importance of these trends and how they can impact on a project. So…. On every brief we work on, we’ll always explore the appropriate current trends and latest thinking to ensure we deliver innovative, creative solutions […]
Stripped Back Branding You may have noticed that a couple of well-known brands are opting for more stripped-back approaches to their identities. Gone are the serifs, drop shadows and glossy effects; the latest trend is to remove everything but the essentials. In the words of design guru, Dieter Rams, ‘good design is as little design […]
Key trends coming into the home in Spring/Summer 2016 and beyond… As the Rio Olympics spark a global flurry of energy and celebration, sporting activities and vibrant festivals unite the world. Spirited celebrations, street food and Brazilian art underpin this vibrant, optimistic trend. This lively palette really captures the spirit of Brazil and provides some […]
Welcome to our Spring Snapshot – a quarterly roundup of some of the activity in the Home & Garden and Food & Drink Industries. From packaging innovations, latest trends and instore activity to our pick of the weird and wonderful – there’s something for everyone! Look inside our Spring Snapshot here: DGI SnapShot Spring 2016
We’ve been talking about Which font are we? There’s nothing like a type font to sum up the personality and values of a brand. It works for product packaging so why shouldn’t it work for whole nations? After all, we each have our own set of values and idiosyncrasies. Sweden have obviously recognised this and […]
Welcome to the first edition of our Home and Garden Snapshot – a quarterly roundup of some of the activity in the Home and Garden Industry. From best practice point of sale and trend information to weird and wonderful objects we’ve found, there’s something for everyone! Look inside our Autumn Snapshot here: DGI Home & […]
