Roses are red, Packaging too, Here’s some examples, Of what red can do…
Roses are red, Packaging too, Here’s some examples, Of what red can do…
ADDS STRENGTH… Bright red represents energy and vitality and brings cues of strength and power to our Minotaur branding and packaging for Toolstation.
SPICES THINGS UP… Red is the colour of many spices. The single minded use of a deep pinky red and beautiful script font on this Howdah pack evokes feelings of spicy Indian food.
SWEETENS… The colour of ripe apples, tomatoes and strawberries, red subliminally increases consumers’ perceptions of the sweetness of a product, making it perfect for confectionery and other treat products.
CREATES IMPACT… Our bright red branding really gives these Harry Ramsden’s At Home packs
stand out in the busy, cluttered freezer cabinets.
APPETITE RAISING… Red increases the heart rate and blood pressure thereby increasing the metabolic rate and also the appetite – no coincidence that most fast food chains use red!
ADDS GLAMOUR… Charlotte Tilbury has made this dusky wine red shade her own. With rose gold and subtle hints of pale pink, she’s created a totally distinctive and immediately recognisable brand in a very cluttered category.
