Challenge
Marylebone Associates is an established mentoring and executive search consultancy with a leading reputation for seeking out high-calibre senior personnel for roles in government and major companies. Their corporate identity was starting to look tired and did not communicate the values and culture of their business. They needed a new identity and communication style that would help them attract the very best clients and candidates.
Solution
We subtly evolved the identity but retained the classic font style which communicates the heritage and strength of the business. We then redefined their offer, grouping the services into four distinct areas. From this we created a new, more easily navigable website that effectively communicated their entire business. A new palette of colours has given the business a contemporary new look and feel and gives consistency to all forms of communication.
Result
“DGI did a great job in helping us to segment our business offer and communicate it via the new website. The look and feel of our refreshed identity gives us a more contemporary feel whilst retaining the original value of the business”.
CEO Marylebone Associates
